Search Engine Optimization (SEO)

SEO helps businesses rank on search engine platforms.

And well-executed SEO helps businesses rank on the first page on search engine platforms.

We at Maya Studios work in close collaboration with you to help your business achieve high rankings, maximize online visibility and gain market share through SEO strategies tailored to your business goals and needs.

• Significantly boosts the ROI of your digital marketing initiatives.
• Increases brand awareness and improves trust and business credibility among your customers.
• Improves rankings on search result pages offering your business greater visibility.
• With higher rankings also come more leads and potentially higher sales.
• Drives high-quality traffic to your website that is genuine and more engaged.
• Exponentially benefits other marketing initiatives including Content marketing.
• Benefits local marketing efforts and boosts local search rankings.
• Significantly reduces advertising costs including Cost per acquisition (CPA) and Pay-per-click (PPC). In other words, maximizes the success of your advertising campaigns.
• Results can be measured in real numbers.
• Proven marketing strategy to drive long-term success.

• Technical SEO audit & optimization: We identify and rectify technical issues to improve your website’s performance and accessibility.
• Website structure & Conversion optimization: We optimize your website’s architecture for improved user satisfaction and increased conversions.
• On-page SEO enhancement: We optimize on-page elements to align with search intent. This improves search engine visibility and drives organic traffic.
• Off-page Link building: We build high-quality backlinks to enhance your website’s search rankings and brand reputation.
• Backlink analysis & management: We monitor and manage your backlink profile to to prevent harmful backlinks from impacting your website rankings.
• Content creation & optimization: We create engaging, SEO-optimized content that attracts and retains your target audience leading to improved search visibility and higher organic traffic.
• Local SEO: We optimize your online presence for increased visibility and to attract local customers.
• National SEO: We expand your reach through strategic SEO tactics to increase brand awareness and capture a wider audience.
• International SEO: We help you connect with international audiences and drive growth in new markets through tailored SEO strategies.
• Industry-specific SEO

We divide our process into: core principles on which we base our methodology and a strategic approach to execution.

The key 5 principles that guide our process:

1. Relevance: We ensure that your content fulfils your customers’ needs and keep updating it to meet their evolved and most current requirements.
2. Authority: Maya Studios creates high-quality content and focuses on backlinks from trustworthy domains so that your business can enjoy a high-authority website.
3. Technical Optimization: We conduct a thorough audit of your website and identify areas of improvement in page load time, mobile responsiveness and proper indexing.
4. User Experience: Our expert team of User experience designers knows how much Google values a positive customer experience on a business page and knows well how to weave magic with keyword research, content creation, on-page SEO, link-building and technical SEO.
5. Consistency: We believe consistency is key to SEO success. Our SEO strategy is robust and we create plans that are designed to deliver long-term results and drive sustainable growth.

To achieve the end objectives, we take a strategic route including the following:

1. Customer journey mapping: We create and optimize content based on the user’s needs at different stages of the funnel (awareness, consideration, decision).
2. Keyword research: We do extensive research on keywords your customers are searching for and the ones your competitors are using to rank for.
3. On-page optimization: We strategically incorporate relevant keywords in website content including page titles, headings, meta descriptions and body text to help search engines understand your content topic and customer queries.
4. Off-page optimization: We use various link-building techniques like directory submissions and social media outreach to acquire high-quality backlinks.
5. Content Creation & Optimization: We create high-quality, informative and engaging content that meets your customers’ needs while also addressing their pain points.
6. Analytics & Monitoring: While monitoring your website’s ranking, we keep conducting A/B tests to optimize content for better visibility.

Our creative and ethical guidelines:

1. Empathy: We create content that truly helps your target audience and are therefore much more likely to be shared and gain backlinks to your website.
2. Cultural sensitivity: We ensure that our content is culturally appropriate and inclusive.

Shalini Mehta

EVP, Digital Transformation & Content Marketing

Talk to our content expert

Click here to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Let’s Talk